Create Content for Your Blog – 4 Tips to Get You Going

If you find it difficult to create content regularly for your blog, you’re not alone. Many site owners have trouble coming up with ideas while others find it more difficult to expand their ideas or have difficulty choosing a style or format for their posts. The good news is that with a little practice and some new habits, you could soon be writing like a pro. Here are 4 tips to help you create content:

Start an Ideas Book

Ideas for articles come and go, even for seasoned article writers. That’s why wherever there’s a writer, there’s usually a notebook (or several of them) filled with things they might like to write about in the future. The same strategy works very well for a blog writer, particularly professional blog writers who need to create a lot of content. How often do you think of something you can blog about while you’re doing an unrelated activity? Of course, by the time you’re ready to blog, the idea has disappeared into the depths of your memory.

Buy two notebooks and keep one next to your computer and one in your handbag, briefcase or car, for when those brilliant post ideas just pop into your head. Don’t forget to keep a pen there too!

Understand the Different Types of Posts

 When it comes to deciding how to structure your posts, it really helps if you’re aware of the different ways it can be done. It can really open up your mind when it comes to generating content ideas. Here are some of the common posts types:

  • Tips and Tricks – lists or handy hints to help readers.
  • Informative – posts that provide information helpful to readers.
  • How to – step by step instructions on how to do something.
  • Reviews – product or site reviews.
  • Humorous – seen something funny that relates to your industry?
  • Statistics or Research – the latest statistics, trials, research or news.
  • Opinion – sharing your view on topics related to your business.
  • Pros and Cons or Debate – weigh up the arguments on relevant topics.
  • Problem/Solution – providing solutions for relevant problems.
  • List – useful lists that will be of interest to your target audience.
  • Thought leadership articles.

Use Mind Maps to Elaborate on Ideas

 Okay, so you’ve got a list of one line ideas and you’re ready to create content. Now you just have to expand some of those lines into a few hundred words! If you find writing difficult, it can help to approach the whole thing in a very structured way. To expand your idea you’ll need several points to talk about in your post. Start by drawing a little mind map on paper. Write your topic in a circle in the centre of the paper. Around it, add as many things as you can think of that you could discuss about that topic. When you’re done, select the ones you like most, decide on the order you’ll put them in and begin creating your post content.

Write Routinely

 Writing is a chore, whether you enjoy it or not. Even purely creative writers often try to maintain a regular writing routine because without one it’s too easy to put off the writing they want to get done – and that can result in projects that never get finished.

Set yourself a very reasonable goal. Depending on how much content you intend to create for your website, that goal might be to write one post for your blog every week, one a day, or three a day.

Decide on the best day and/or the best time of day for the writing task and set that time aside purely to create content for your blog. When the day and time arrives, go to it!

The more often your write, the easier it’s likely to become. Another magical thing that happens once you’re into a good routine is that your mind gets into the habit of generating ideas and the entire task of creating content for your blog can become much easier and much faster. You might even begin to enjoy it – especially when your creative labours begin to bear fruit.

If you need to create content for your blog, make a plan, get a notebook and get stuck into it

Of course, if you’d rather engage professionals to create content for you, there are content creation agencies ready to assist, including our Sydney based agency.

Find out more about our content writing services.

“Succinct, engaging
and accurate”

I’ve worked with the team at Article Writers Australia for over 2 years now. They’ve been instrumental in ensuring our articles and case studies are succinct, engaging, and accurate.

They do feel like they are part of my team – they know us so well I think I could write a brief on a Post-It note.

Fi Arnold, Digital Marketing Manager, Kennards Hire

Let's see how we can help you