Deciding what type of content to create, or simply choosing topics for your company’s blog, isn’t as simple as it sounds. But developing…
Are you planning to write articles to boost the online visibility of your business? When the pandemic shutdowns began, our ‘online’ world took…
Voice search is the next big trend that’s going to hit marketers, particularly when it comes to SEO and website optimisation. Research by…
As a freelance writer, pitching for work can feel like being on a treadmill of emails, follow ups and rejections. Even if you…
Briefing is the most important stage of any freelance writing job. If a project goes wrong or a client is not happy, more…
We all want more freedom and more space to do the things we most enjoy in life. If you crave breaking away from…
The idea of working from home as a freelance writer is very appealing – you get to schedule your day your way, be…
You’ve started a freelance writing business and put in the hard yards to get it running. You’ve sourced an ABN, secured a domain,…
You needn’t be a professional copywriter or experienced marketer to write blogs for your own small business. To improve your blog posts, you…
Does your internal communications strategy incorporate storytelling as a tool? Prose that leads people to action can appear in the most unexpected places.…
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